All Episodes
Episodes
#261 - We ran some lightning deals, the results may surprise you!
Getting your products on the Deals page will help spike sales for your brand. In this episode, I talk about how you can run lightning deals.  ⬇️ Click to view my available resources! https://andyisom.com/  Some...
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#260 - Go all in on one SUPER high demand product? Or multiple products with lower demand?
In this episode, I talk about the pros and cons of going all in on one high demand product. I also share the top searched products for the month of May 2023 on Amazon.  ⬇️ Click to view my available resources!...
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#259 - If Amazon PPC wasn’t an option, where would I put all my marketing dollars?
In this episode, I talk about why and how you can spend your marketing dollars on influencers. I believe this is the most impactful type of marketing outside of Amazon PPC.  ⬇️ Click to view my available resources!...
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#258 - Use attribution links to drive external traffic and measure results
In this episode, I talk about what attribition links are and how you can use it to drive traffic and measure the results. We've been testing this on our own brand and I'm excited to share the results. Attribution...
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#257 - The low price launch strategy may be worth it…
The question I get a lot is, "Should I launch my product at a competitive, low price to gain market share and raise my prices later?" In this episode, I talk about how you can use the low-price launch strategy to your...
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#256 - What am I focused on right now for Remy+Roo
We are ranked number one in a lot of different keywords and SKUs, however, there are other SKUs with so much potential and can be improved. In this behind-the-scenes episode, I share the brand experiments we are doing...
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#255 - We cut our PPC bids in half! Here’s what happened…
To try to improve our profitability, we cut back on our aggressive marketing spend so we can have more cash for inventory and have cash on hand in the bank. In this episode, I talk about what happened when we lowered...
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#254 - The top 5 traffic sources off Amazon to get sales
The top five traffic sources off Amazon are search, social, display, video, and email and the number one source is search. This includes articles, blogs, websites, and Google ads. Â In this episode, I talk about the...
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#253 - How I approach my physical and mental health
Working out Monday through Friday is my number one priority because I believe that your physical health affects how your brain functions. In this episode, I talk about how I approach my physical and mental health. Â ...
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#252 - What is a reverse ASIN lookup and how can you use it to help your brand?
In this episode, I talk about how you can use reverse ASIN look up to your brand's advantage. ⬇️ Click to view my available resources! https://andyisom.com/  Some products and resources mentioned in this episode...
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#251 - When is financing worth the risk?
This episode is an updated version of Episode #72 - Should you take on investors to grow your business. I talk about three factors you need to take into consideration if taking on outside funding is worth the risk. Â ...
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#250 - All my competitors have the same bad reviews but still sell a lot! Should I bother making my product different?
Do all of your competitors have the same bad reviews but they're still selling a lot every month? In this episode, I talk about how you can assess the situation when doing product research, if you should consider...
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